Education for Southern California’s Independent Publishers


Publishing Magic Secrets Revealed
Winning Tools & Techniques

to Make Publishing Your Book a Profitable Adventure 


              Monday, October 16, 2017
                             6:30 PM 

                    FREE Program

Don’t miss this special opportunity! Get your specific book publishing questions answered by top industry experts!

You’ll get the inside information on what’s hot in the publishing industry from our keynote speaker, Angela Bole, CEO of the Independent Book Publishers Association, who will give you the scoop on “What’s New in Publishing” to help you navigate our industry’s constantly changing landscape.

Publishing experts also at the meeting:

– Interior and Book Cover Design: Karrie Ross, Be It Now!®,  and Jeffrey Ainis, JA Word & Design
– Audiobooks: Andre Stojka, Listen 2 Read
– Printing:  Mike Johnson, Edwards Brothers Malloy
– Marketing: Lee Wind, Director of Marketing and Programming, IBPA
– Angela Bole, CEO, IBPA

We will include lots of time to ask the experts your specific questions.

Bring your questions, books, cover design ideas, marketing materials, and printing queries. These successful publishing veterans are ready to give you professional advice based on their years of experience in the book industry.

We’ll have musicfood, drinks, sweets, and a raffle with lots of goodies, including copies of guidebooks that will help you every day in your publishing journey.

Additionally, we will have two special bonuses:

  • We’ll have copies of handouts from our guests and lots of past PALA meetings.
  • A raffle with valuable prizes.

Bring your staff, your colleagues, your authors, anyone you know who’s in publishing or thinking about publishing–all are welcome–and it’s free to everyone.

Please RSVP to <> by Friday, October 13. For this meeting, you can ignore the PayPal button below.

Allura Printing is pleased to be a sponsor of the Publishers Association of Los Angeles. Book printing is a passion of ours. In fact our team wears white gloves when handling your book covers. This is because we want nothing to get in the way of a great first impression when your books arrive. So look to Allura for high quality softcover, perfect-bound books printed on state-of-the-art digital presses and binding equipment. We are specialists in flexible short-run and print-on-demand services. You can print smaller quantities to reduce your inventories, test the market, save warehouse space, and minimize cash flow impact. Turn to Allura for your printing needs solved. You’ll have the peace of mind that your books will be printed on time, on quality, and on budget whether it is ten or ten thousand. Call 888.799.9948 or visit for more info.

TIME: 6:30 p.m.
LOCATION: Veterans Memorial Building, 4117 Overland Avenue, Culver City, 90230. Corner of Overland & Culver. Parking is free on site. The parking entrance is on Culver. The PALA sign will be on the meeting room door. NOTE: Wear layered clothing. The room is usually comfortable, but the temperature may vary.
COST: FREE! ~ RSVP requested, <>
QUESTIONS: Contact Sharon Goldinger, PALA Vice President,, 949-581-6190.

Please follow PALA on Facebook at and Twitter at

Please visit our Web site for updates at

For this meeting, you can ignore the PayPal button below.

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